The brief: Develop a creative concept to help communicate the code of compliance to employees around the world for the big gaming conglomerate, Embracer.
PROJECT
Codes of compliance
CLIENT
Embracer
My role
Art director & motion designer
As a nod to the history of gaming, the visual concept revolves around the 8-bit graphics from the past. I developed 18 short stories that formulate the code of compliance in a short and sweet manor, as well as involving nods and metaphors from the gaming world. I developed the stories, designed the characters & overall look and finalised the animation.